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Belton· The Workflow· The Plan· The Outcome
BCL — Belton China Limited · Italian Watchmakers since 1949
× Midas Analytics

AI Workshop Series · July 2026

AI for the
design studio.

Three hands-on sessions to put AI inside the way your team turns a brief into a finished proposal — keeping the craft, cutting the repetition.

Far East Efficiency · Swiss Expertise · Italian Heritage

Before we touch how you work

We studied your world.

A watchmaker assembling a movement

Hong Kong, est. 2004

A family craft in watches & jewellery since 1949, Italy.

Kowloon + Shenzhen

Two homes — a design HQ and a 10,000 sq ft assembly floor.

Vertically integrated

Idea to finished piece, examined in detail at every stage.

Brands on four continents

Europe, the Americas, Asia, the Middle East — under NDA.

The problem

Output, capped by headcount.

Every new design and every client request is still made by hand — so each one takes ages. The number of proposals the studio can ship is limited by one thing: how many designers it has.

That was always the rule. With AI, it no longer is.

Still made by hand

Every colourway and pitch is days of manual work.

Output = headcount

More proposals has always meant hiring more designers.

Minds, freed

AI lifts the cap — and hands your designers time back to create.

This is my understanding — correct me where I’m wrong.

Our audience

Five designers. Two cities.

These five are who we’ll upskill — hands-on, on their own briefs — to lift their work with AI.

3

Hong Kong

designers · on-site

one studio

2

Shenzhen

designers · remote

Every session runs hybrid — live in Hong Kong, joined from Shenzhen.

The work

Every brief becomes a proposal.

A client sends a direction. The studio designs, colours, and presents it back as a polished pitch.

Today, each one travels the same road — let’s walk it.

How a brief becomes a proposal

The designers’ workflow.

01 · Craft

Design the watch

Built from the kit of parts — the part that wins the client.

the craft · the valuestays human
Your real value — stays human
02 · Repetitive02 · Now AI

Colour & variants

Dial, crown & strap — every colour direction the brief needs.

by hand · longminutes, not days
Week 1 · Image AI
03 · Repetitive03 · Now AI

Write the proposal

The intro, the pitch and the spec — the client’s proposal.

from scratchan instant first draft
Week 2 · Knowledge base
04 · Repetitive04 · Now AI

Build & present

Laid out and assembled into the deck you present.

slide by slide · longauto-assembled
Week 3 · AI build

One stage is the craft. Three repeat — almost identically — on every single brief, and eat most of the week.

Keep designing the watch — that’s your real value. AI updates everything else, collapsing days into minutes — so you ship more proposals every month.

Click next — keep the craft, automate the rest →

The series · first three weeks of July

Three weeks. Three interventions.

Each week, AI takes over one stage of the workflow — shortening the time, lifting the output.

Week 1 Stage 02

Colour & variants

Iterate the design

Image AI · Nano Banana

Days minutes
Week 2 Stage 03

Write the proposal

Capture the house style

Knowledge base · context

From scratch instant draft
Week 3 Stage 04

Build & present

Build the proposal

AI presentation build

More proposals out the door
2 hours each Hybrid — HK live + Shenzhen remote Hands-on, on real briefs
Workshop 1 · Week 1

One design → any colour.

Click a colour — the watch is regenerated, live · Stage 2 — colour & variants

Watch — red bezel, navy dial, steel bracelet Watch — gold bezel, black dial, brown leather strap Watch — steel diver, recoloured live Watch — cream dial, tan leather strap
Emerald

Same design · any colour · regenerated with Nano Banana

Don’t redraw — regenerate. Pick any colour and the design comes back recoloured, in seconds.

or click any colour below

Outcome: a full palette explored before lunch — not over days.

Workshop 2 · Week 2

Send your brand assets.

Targets Stage 3 — the proposal copy

Your brand assets

Brand book
Past proposals
Logos & images
Product specs
Tone of voice
The rest

Belton knowledge base

build once · reuse forever

First use · copy

On-brand copy

First, it writes your copy — the announcement and the pitch, in your voice and aligned to the proposal. That’s just step one of what it powers.

Workshop 3 · Week 3

From assets to a finished proposal.

Your brief-to-pitch road — now it builds itself · Stage 3 — assembly

Your assets

Renders, colourways and on-brand copy.

From Workshops 1 & 2
We set it up

Your Belton template

Drop the assets in — branding and structure already there.

It builds itself

Client-ready proposal

A polished pitch, out the door — live.

Like the one you’re reading

Turnkey — we set it up

A ready-made Belton template. Open it and start on slide one — nothing to configure.

Then you make it yours

You learn to spin up new templates and material — we hand over the building blocks and coach you through it.

What changes

One proposal takes the whole road.

The same road, shortened by AI.

Today, every brief runs the full distance — a little design, then days of colour and proposal work.

Today

Design
Colour
Proposal

With AI AI does the repetition

Design
AI
AI build
freed → more proposals

Click next — watch the road shorten →

Same craft. The repetition collapses — because AI does it — and the freed time becomes more proposals every month.

What the team keeps

Three skills they keep for good.

Workshop 1

Generate images

Turn any watch into colourways and variants — in seconds.

Workshop 2

Generate copy

On-brand announcements and pitches, in your house voice.

Workshop 3

Generate proposals

Full client-ready decks, assembled from your own assets.

And the numbers move

Less working time

Days of repetition become minutes.

More proposals out

More designs shipped, same team.

Faster iterations

Re-cut on the spot with Nicola.

Better quality

Consistent and on-brand, every time.

How it runs

Built around your studio.

July, weeks 1–3

One workshop per week across the first three weeks.

2 hours each

Tight, hands-on sessions — six focused hours in total.

Hybrid by default

Delivered live in Hong Kong, joined remotely from Shenzhen.

The investment

HK$60,000

One small investment, a big outcome.

The complete series — three 2-hour workshops.

HK$30,300 effective — after the 300% R&D tax deduction
3 hands-on sessions Materials & recordings A finished proposal to show for it

A one-time investment in a workflow your five designers use on every brief, long after the series ends.

Appendix · Financial incentive

Engaging Midas cuts the cost in half.

The series qualifies for Hong Kong’s enhanced R&D tax deduction. Midas Analytics is a certified DLRI — No. D041.

300%

tax deduction on qualifying R&D expenditure under Cap. 112 — on the first HK$2M.

Series feeHK$60,000
300% deductionHK$180,000
Tax saved @ 16.5%− HK$29,700
Effective costHK$30,300
−50%effective discount

Click to enlarge · Instrument D041

From here to kickoff

Three steps to start.

A simple path from your green light to Workshop 1.

Step 01

Green-light the scope.

A short “let’s do this” confirms the engagement and the scope of the three workshops.

Step 02

NDA & service agreement.

Midas drafts and circulates the NDA and the service agreement. You sign.

Step 03

Get started.

We lock the three July dates, hand over your turnkey template, and Workshop 1 lands.

Michele De Filippo

Michele De Filippo, PhD

CEO · Midas Analytics

michele@midasanalytics.ai

Nicola — thank you

Let’s give your studio
its time back.

Keep the craft that makes a Belton proposal yours. Hand the repetition to AI — and ship more, better, every month.

midasanalytics.ai
BCL — Belton China Limited × Midas Analytics